(Reuters) - The plans are expected to include some zero-percent-financing offers for GM buyers, they said. The terms of the competing Ford discounts were not immediately available but were expected to be broadly similar, one of the persons said.
Both GM and Ford have held incentive spending largely flat this year as part of an attempt to move away from the kind of blowout sales and volatile monthly sales tallies that dogged results for the Detroit automakers earlier this decade.
Read more at Reuters.com Business News
Both GM and Ford have held incentive spending largely flat this year as part of an attempt to move away from the kind of blowout sales and volatile monthly sales tallies that dogged results for the Detroit automakers earlier this decade.
Read more at Reuters.com Business News
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